2012-03-27
Riding a bicycle to stimulate reward seeking
Publication
Publication
The influence of a bicycle ride on reward-seeking behaviors : the moderating role of incentive value and involvement level
| Additional Metadata | |
|---|---|
| , , , , | |
| Bergh, B. van den, Meijs, L.C.P.M. | |
| hdl.handle.net/2105/24397 | |
| Marketing Management | |
| Organisation | Rotterdam School of Management |
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Verschoor, G.H. (2012, March 27). Riding a bicycle to stimulate reward seeking: The influence of a bicycle ride on reward-seeking behaviors : the moderating role of incentive value and involvement level. Marketing Management. Retrieved from http://hdl.handle.net/2105/24397 |
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