2011-12-13
Corporate social responsibility and consumer behavior
Publication
Publication
The moderating effect of brand personality
Additional Metadata | |
---|---|
, , , , | |
Ordabayeva, N., Berens, G.A.J.M. | |
hdl.handle.net/2105/24499 | |
Marketing Management | |
Organisation | Rotterdam School of Management |
Ripping, F. (2011, December 13). Corporate social responsibility and consumer behavior. Marketing Management. Retrieved from http://hdl.handle.net/2105/24499
|