2011-12-12
Brand communications in people’s second language
Publication
Publication
The effects of using technical language
Additional Metadata | |
---|---|
, , , , , | |
Puntoni, S., Schouten, M.E. | |
hdl.handle.net/2105/24514 | |
Marketing Management | |
Organisation | Rotterdam School of Management |
Verheijen, J.L.M. (2011, December 12). Brand communications in people’s second language. Marketing Management. Retrieved from http://hdl.handle.net/2105/24514
|