2009-12-17
The effects of non-conscious persuasion on implicit and explicit consumer attitudes
Publication
Publication
A study of the moderating effect of warnings
| Additional Metadata | |
|---|---|
| Verlegh, P.W.J., Stam, D.A. | |
| hdl.handle.net/2105/24639 | |
| Marketing Management | |
| Organisation | Rotterdam School of Management |
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Boer, M.E. (2009, December 17). The effects of non-conscious persuasion on implicit and explicit consumer attitudes: A study of the moderating effect of warnings. Marketing Management. Retrieved from http://hdl.handle.net/2105/24639 |
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