The variety of choice: A study of the influence of assortment composition on consumer choice in different consumption situations

Additional Metadata
Thesis Advisor	Ataman, M.B., Smit, R.A.
Persistent URL	hdl.handle.net/2105/24862
Series	Marketing Management
Organisation	Rotterdam School of Management
Citation APA Style AAA Style APA Style Cell Style Chicago Style Harvard Style IEEE Style MLA Style Nature Style Vancouver Style American-Institute-of-Physics Style Council-of-Science-Editors Style BibTex Format Endnote Format RIS Format CSL Format DOIs only Format	Vlist, L.F. van der. (2009, September 28). The variety of choice: A study of the influence of assortment composition on consumer choice in different consumption situations. Marketing Management. Retrieved from http://hdl.handle.net/2105/24862

The variety of choice