2011-09-27
Are there right words for wrong news?
Publication
Publication
The negation bias in crisis communication
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Verlegh, P.W.J., Berens, G.A.J.M. | |
hdl.handle.net/2105/25099 | |
Marketing Management | |
Organisation | Rotterdam School of Management |
Felix, C.A.J. (2011, September 27). Are there right words for wrong news?. Marketing Management. Retrieved from http://hdl.handle.net/2105/25099
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