An examination of personality factors, word-of-mouth, critic reviews and movie attendance: How do Eysenks personality factors influence how consumers are affected by positive and negative word-of-mouth and critic reviews?

Additional Metadata
Keywords	Word of mouth (WOM), Consumer behaviour, Personality, Eysenk, Reviews, Cinema industry/market/sector
Thesis Advisor	Szymanowski, M., Giessner, S.R.
Persistent URL	hdl.handle.net/2105/25213
Series	Marketing Management
Organisation	Rotterdam School of Management
Citation APA APA Style APA-ALL Style AAA Style Cell Style Chicago Style Harvard Style IEEE Style MLA Style Nature Style Vancouver Style American-Institute-of-Physics Style Council-of-Science-Editors Style BibTex Format Endnote Format RIS Format CSL Format DOIs only Format	Ibrahim, R. (2011). An examination of personality factors, word-of-mouth, critic reviews and movie attendance: How do Eysenks personality factors influence how consumers are affected by positive and negative word-of-mouth and critic reviews?. In Marketing Management.http://hdl.handle.net/2105/25213

An examination of personality factors, word-of-mouth, critic reviews and movie attendance