Luxury online: Can luxury fashion brands operate online and still keep a sense of luxury?

Additional Metadata
Keywords	Brand equity, Social media, Luxury goods, Fashion industry/market/sector
Thesis Advisor	Ataman, M.B., Berens, G.A.J.M.
Persistent URL	hdl.handle.net/2105/25290
Series	Marketing Management
Organisation	Rotterdam School of Management
Citation APA Style AAA Style APA Style Cell Style Chicago Style Harvard Style IEEE Style MLA Style Nature Style Vancouver Style American-Institute-of-Physics Style Council-of-Science-Editors Style BibTex Format Endnote Format RIS Format CSL Format DOIs only Format	Loppies, A. (2011, December 16). Luxury online: Can luxury fashion brands operate online and still keep a sense of luxury?. Marketing Management. Retrieved from http://hdl.handle.net/2105/25290

Luxury online