E-commerce: Announcement strategy and timing effects on stock market reactions

Additional Metadata
Keywords	Event study, Ecommerce, Density, Announcement
Thesis Advisor	Kroezen, J.J., Everdingen, Y.M. van
Persistent URL	hdl.handle.net/2105/25309
Series	Marketing Management , Strategic Management
Organisation	Rotterdam School of Management
Citation APA APA Style APA-ALL Style AAA Style Cell Style Chicago Style Harvard Style IEEE Style MLA Style Nature Style Vancouver Style American-Institute-of-Physics Style Council-of-Science-Editors Style BibTex Format Endnote Format RIS Format CSL Format DOIs only Format	Velthuis, S. (2012). E-commerce: Announcement strategy and timing effects on stock market reactions. In Strategic Management.http://hdl.handle.net/2105/25309

E-commerce