How ideal are idealized images?

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Keywords	Advertising, Self congruence, Effectiveness, Ideal images
Thesis Advisor	Smeesters, D.H.R.V., Knippenberg, D.L. van
Persistent URL	hdl.handle.net/2105/25349
Series	Marketing Management
Organisation	Rotterdam School of Management
Citation APA Style AAA Style APA Style Cell Style Chicago Style Harvard Style IEEE Style MLA Style Nature Style Vancouver Style American-Institute-of-Physics Style Council-of-Science-Editors Style BibTex Format Endnote Format RIS Format CSL Format DOIs only Format	Huurman, E.H.J. (2011, September 30). How ideal are idealized images?. Marketing Management. Retrieved from http://hdl.handle.net/2105/25349

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