2010-09-13
Mind your language
Publication
Publication
A study of the effect of foreign branding on product evaluations
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, , , , , | |
Puntoni, S., Giessner, S.R. | |
hdl.handle.net/2105/25395 | |
Marketing Management | |
Organisation | Rotterdam School of Management |
Debets, N.P. (2010, September 13). Mind your language. Marketing Management. Retrieved from http://hdl.handle.net/2105/25395
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