Consumers’ preference for single versus multifunctional products

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Keywords	Multifunctional products, Single functional products, Smartphones, Cameras l, Choice, Preference, Expertise
Thesis Advisor	Fuchs, C., Wempe, B.H.E.
Persistent URL	hdl.handle.net/2105/25432
Series	Marketing Management
Organisation	Rotterdam School of Management
Citation APA APA Style APA-ALL Style AAA Style Cell Style Chicago Style Harvard Style IEEE Style MLA Style Nature Style Vancouver Style American-Institute-of-Physics Style Council-of-Science-Editors Style BibTex Format Endnote Format RIS Format CSL Format DOIs only Format	Schol, A.H.I. (2012). Consumers’ preference for single versus multifunctional products. In Marketing Management.http://hdl.handle.net/2105/25432

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