2012-09-11
Shaping stakeholder attitude in Facebook crisis communication
Publication
Publication
The role of interactivity and tone of voice
| Additional Metadata | |
|---|---|
| , , , , , , | |
| Berens, G.A.J.M., Rekom, J. van | |
| hdl.handle.net/2105/25450 | |
| Global Business & Sustainability | |
| Organisation | Rotterdam School of Management |
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Kersten, J.A.W. (2012, September 11). Shaping stakeholder attitude in Facebook crisis communication: The role of interactivity and tone of voice. Global Business & Sustainability. Retrieved from http://hdl.handle.net/2105/25450 |
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