Consumer attitude towards mobile location based coupons

Additional Metadata
Keywords	Mobile marketing, Coupons, Consumer attitudes, Location based
Thesis Advisor	Looman, J.L., Vries, H.J. de
Persistent URL	hdl.handle.net/2105/25479
Series	Marketing Management
Organisation	Rotterdam School of Management
Citation APA Style AAA Style APA Style Cell Style Chicago Style Harvard Style IEEE Style MLA Style Nature Style Vancouver Style American-Institute-of-Physics Style Council-of-Science-Editors Style BibTex Format Endnote Format RIS Format CSL Format DOIs only Format	Ophoff, H.N. (2013, March 25). Consumer attitude towards mobile location based coupons. Marketing Management. Retrieved from http://hdl.handle.net/2105/25479

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