2009-09-18
Dominant logic in the automotive industry
Publication
Publication
Determining a company’s dominant logic through industry trend analysis
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Riel, C.B.M. van, Nadolska, A.M. | |
hdl.handle.net/2105/25507 | |
Global Business & Sustainability | |
Organisation | Rotterdam School of Management |
Walsem, K. van. (2009, September 18). Dominant logic in the automotive industry. Global Business & Sustainability. Retrieved from http://hdl.handle.net/2105/25507
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