Loyalty cards in retailing: A study into the effect of multiple loyalty cards on store loyalty within the Dutch beauty retailers’ market

Additional Metadata
Thesis Advisor	Wierenga, B., Dalen, J. van
Persistent URL	hdl.handle.net/2105/25522
Series	Marketing Management
Organisation	Rotterdam School of Management
Citation APA Style AAA Style APA Style Cell Style Chicago Style Harvard Style IEEE Style MLA Style Nature Style Vancouver Style American-Institute-of-Physics Style Council-of-Science-Editors Style BibTex Format Endnote Format RIS Format CSL Format DOIs only Format	Ebbinge, L.M. (2010, March 11). Loyalty cards in retailing: A study into the effect of multiple loyalty cards on store loyalty within the Dutch beauty retailers’ market. Marketing Management. Retrieved from http://hdl.handle.net/2105/25522

Loyalty cards in retailing