, ,
Smeesters, D.H.R.V., Dierendonck, H.G.H. van
hdl.handle.net/2105/25635
Marketing Management
Rotterdam School of Management

Pol, F.W. van der. (2011). Time is running out, so is inventory!: The effects of different scarcity limits in advertising. In Marketing Management.http://hdl.handle.net/2105/25635