2011-06-30
Scope of attention influences differential sensitivity to changes in price vs. quantity
Publication
Publication
A study about the mechanism behind higher sensitivity to price vs. quantity
| Additional Metadata | |
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| , | |
| Ordabayeva, N., Dittrich, K. | |
| hdl.handle.net/2105/25731 | |
| Marketing Management | |
| Organisation | Rotterdam School of Management |
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Ouwerkerk, M. van. (2011). Scope of attention influences differential sensitivity to changes in price vs. quantity: A study about the mechanism behind higher sensitivity to price vs. quantity. In Marketing Management.http://hdl.handle.net/2105/25731 |
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