2012-09-20
Music for nothing and the gigs for free?
Publication
Publication
An exploratory research on the effectiveness and the success factors of a pay what you want pricing strategy
| Additional Metadata | |
|---|---|
| , , | |
| Silva Lourenco, C.J. da, Dittrich, K. | |
| hdl.handle.net/2105/25917 | |
| Management of Innovation , Marketing Management | |
| Organisation | Rotterdam School of Management |
|
Dulk, M.L. den. (2012, September 20). Music for nothing and the gigs for free?. Marketing Management. Retrieved from http://hdl.handle.net/2105/25917
|
|