FYI: your customer is in control

Additional Metadata
Keywords	Social media, Online, Word of mouth (WOM)
Thesis Advisor	Verlegh, P.W.J., Boons, M.
Persistent URL	hdl.handle.net/2105/26062
Series	Marketing Management
Organisation	Rotterdam School of Management
Citation APA Style AAA Style APA Style Cell Style Chicago Style Harvard Style IEEE Style MLA Style Nature Style Vancouver Style American-Institute-of-Physics Style Council-of-Science-Editors Style BibTex Format Endnote Format RIS Format CSL Format DOIs only Format	Go, D.M.K. (2011, September 27). FYI: your customer is in control. Marketing Management. Retrieved from http://hdl.handle.net/2105/26062

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