2011-09-21
What information sources influence consumers in their choice of a smartphone?
Publication
Publication
Decision making process and purchase intention
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, , , , , | |
Szymanowski, M., Eijk, A.R. van der | |
hdl.handle.net/2105/26067 | |
Marketing Management | |
Organisation | Rotterdam School of Management |
Voorneman, M.L.G. (2011, September 21). What information sources influence consumers in their choice of a smartphone?. Marketing Management. Retrieved from http://hdl.handle.net/2105/26067
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