2009-12-16
Hyperbole and sponsored search are the best things ever!
Publication
Publication
Discovering the effectiveness of online advertising
Additional Metadata | |
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Szymanowski, M., Szkudlarek, B.A. | |
hdl.handle.net/2105/26262 | |
Marketing Management | |
Organisation | Rotterdam School of Management |
Burgerhout, A.E.J. (2009, December 16). Hyperbole and sponsored search are the best things ever!. Marketing Management. Retrieved from http://hdl.handle.net/2105/26262
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