Interactive media: the influence of different interactive media on brand personality

Additional Metadata
Thesis Advisor	Postma, P., Li, T.
Persistent URL	hdl.handle.net/2105/26346
Series	Marketing Management
Organisation	Rotterdam School of Management
Citation APA Style AAA Style APA Style Cell Style Chicago Style Harvard Style IEEE Style MLA Style Nature Style Vancouver Style American-Institute-of-Physics Style Council-of-Science-Editors Style BibTex Format Endnote Format RIS Format CSL Format DOIs only Format	Spee, R.L. (2010, March 25). Interactive media: the influence of different interactive media on brand personality. Marketing Management. Retrieved from http://hdl.handle.net/2105/26346

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