Pro-active marketing during a recession: Who can win using which strategies?

Additional Metadata
Thesis Advisor	Ataman, M.B., Wijk, R.A.J.L. van
Persistent URL	hdl.handle.net/2105/26436
Series	Marketing Management
Organisation	Rotterdam School of Management
Citation APA Style AAA Style APA Style Cell Style Chicago Style Harvard Style IEEE Style MLA Style Nature Style Vancouver Style American-Institute-of-Physics Style Council-of-Science-Editors Style BibTex Format Endnote Format RIS Format CSL Format DOIs only Format	Masoud, R. (2010, March 11). Pro-active marketing during a recession: Who can win using which strategies?. Marketing Management. Retrieved from http://hdl.handle.net/2105/26436

Pro-active marketing during a recession