Referral reward programs for travel agencies in Facebook and Hyves: An exploratory research on effectiveness and ethics of using online referral reward programs for Dutch travel agencies

Additional Metadata
Keywords	Travel agency industry/market/sector, Internet, Referrals, Online community, Word of mouth (WOM)
Thesis Advisor	Go, F.M., Borst, W.A.M.
Persistent URL	hdl.handle.net/2105/26455
Series	Marketing Management
Organisation	Rotterdam School of Management
Citation APA Style AAA Style APA Style Cell Style Chicago Style Harvard Style IEEE Style MLA Style Nature Style Vancouver Style American-Institute-of-Physics Style Council-of-Science-Editors Style BibTex Format Endnote Format RIS Format CSL Format DOIs only Format	Jongerius, R.B. (2010, December 8). Referral reward programs for travel agencies in Facebook and Hyves: An exploratory research on effectiveness and ethics of using online referral reward programs for Dutch travel agencies. Marketing Management. Retrieved from http://hdl.handle.net/2105/26455

Referral reward programs for travel agencies in Facebook and Hyves