2009-06-16
The impact of negative reviews on our buying intention
Publication
Publication
| Additional Metadata | |
|---|---|
| Jong, M.G. de, Mom, T.J.M. | |
| hdl.handle.net/2105/26523 | |
| Marketing Management | |
| Organisation | Rotterdam School of Management |
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Moti, M. (2009, June 16). The impact of negative reviews on our buying intention. Marketing Management. Retrieved from http://hdl.handle.net/2105/26523 |
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