2010-09-24
Do the image attributes of a shopping centre have a positive influence on the retailer equity of the shop in the shopping center?
Publication
Publication
| Additional Metadata | |
|---|---|
| , , , | |
| Ataman, M.B., Manuel, D.H. | |
| hdl.handle.net/2105/26548 | |
| Marketing Management | |
| Organisation | Rotterdam School of Management |
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Bui, Q.D. (2010). Do the image attributes of a shopping centre have a positive influence on the retailer equity of the shop in the shopping center?. In Marketing Management.http://hdl.handle.net/2105/26548 |
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