2009-09-03
Did you see the guy kicking his dog?
Publication
Publication
A research on word of mouth potential & viewing behaviour on YouTube
| Additional Metadata | |
|---|---|
| Verlegh, P.W.J., Eijk, A.R. van der | |
| hdl.handle.net/2105/26551 | |
| Marketing Management | |
| Organisation | Rotterdam School of Management |
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Klanderman, R.J. (2009, September 3). Did you see the guy kicking his dog?: A research on word of mouth potential & viewing behaviour on YouTube. Marketing Management. Retrieved from http://hdl.handle.net/2105/26551 |
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