Bruggen, G.H. van, Rijsdijk, S.A.
hdl.handle.net/2105/26567
Marketing Management
Rotterdam School of Management

Mekking, S. (2009). The influence of package labels on the rise of organic food products: Does adding health claims and organic labels on the package influence the willingness to pay for organic food products? : an experimental study in the Dutch market. In Marketing Management.http://hdl.handle.net/2105/26567