Creating a total Roompot Vakanties experience: A personas technique perspective

Additional Metadata
Keywords	Roompot Vakanties, Tourism industry/market/sector, Marketing, Leisure industry/market/sector, Segmentation, Personas
Thesis Advisor	Go, F.M., Essers, J.P.J.M.
Persistent URL	hdl.handle.net/2105/26595
Series	Marketing Management
Organisation	Rotterdam School of Management
Citation APA Style AAA Style APA Style Cell Style Chicago Style Harvard Style IEEE Style MLA Style Nature Style Vancouver Style American-Institute-of-Physics Style Council-of-Science-Editors Style BibTex Format Endnote Format RIS Format CSL Format DOIs only Format	Kooij, J.E. (2011, June 30). Creating a total Roompot Vakanties experience: A personas technique perspective. Marketing Management. Retrieved from http://hdl.handle.net/2105/26595

Creating a total Roompot Vakanties experience