Creating a total Roompot Vakanties experience: A personas technique perspective

Additional Metadata
Keywords	Roompot Vakanties, Tourism industry/market/sector, Marketing, Leisure industry/market/sector, Segmentation, Personas
Thesis Advisor	Go, F.M., Essers, J.P.J.M.
Persistent URL	hdl.handle.net/2105/26595
Series	Marketing Management
Organisation	Rotterdam School of Management

Creating a total Roompot Vakanties experience