2010-03-24
The influence of classical music on consumer attitude and behavior
Publication
Publication
About how classical music influences consumers’ perception of, and spending behavior in a cheese store
| Additional Metadata | |
|---|---|
| Verlegh, P.W.J., Ginkel, W.P. van | |
| hdl.handle.net/2105/26743 | |
| Marketing Management | |
| Organisation | Rotterdam School of Management |
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Bruijn, M.R. de. (2010, March 24). The influence of classical music on consumer attitude and behavior: About how classical music influences consumers’ perception of, and spending behavior in a cheese store. Marketing Management. Retrieved from http://hdl.handle.net/2105/26743 |
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