2010-03-24
The influence of classical music on consumer attitude and behavior
Publication
Publication
About how classical music influences consumers’ perception of, and spending behavior in a cheese store
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Verlegh, P.W.J., Ginkel, W.P. van | |
hdl.handle.net/2105/26743 | |
Marketing Management | |
Organisation | Rotterdam School of Management |
Bruijn, M.R. de. (2010, March 24). The influence of classical music on consumer attitude and behavior. Marketing Management. Retrieved from http://hdl.handle.net/2105/26743
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