2009-12-03
The use of third party organization endorsements in advertisements
Publication
Publication
An effective way to influence consumers?
Additional Metadata | |
---|---|
Looman, J.L., Rijsdijk, S.A. | |
hdl.handle.net/2105/26818 | |
Marketing Management | |
Organisation | Rotterdam School of Management |
Ruikes, A.R.M. (2009, December 3). The use of third party organization endorsements in advertisements. Marketing Management. Retrieved from http://hdl.handle.net/2105/26818
|