The use of third party organization endorsements in advertisements: An effective way to influence consumers?

Additional Metadata
Thesis Advisor	Looman, J.L., Rijsdijk, S.A.
Persistent URL	hdl.handle.net/2105/26818
Series	Marketing Management
Organisation	Rotterdam School of Management
Citation APA Style AAA Style APA Style Cell Style Chicago Style Harvard Style IEEE Style MLA Style Nature Style Vancouver Style American-Institute-of-Physics Style Council-of-Science-Editors Style BibTex Format Endnote Format RIS Format CSL Format DOIs only Format	Ruikes, A.R.M. (2009, December 3). The use of third party organization endorsements in advertisements: An effective way to influence consumers?. Marketing Management. Retrieved from http://hdl.handle.net/2105/26818

The use of third party organization endorsements in advertisements