2010-03-18
Displaying the unplanned
Publication
Publication
How displays can influence unplanned purchases
| Additional Metadata | |
|---|---|
| Jong, M.G. de, Wempe, B.H.E. | |
| hdl.handle.net/2105/26871 | |
| Marketing Management | |
| Organisation | Rotterdam School of Management |
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Hordijk, M. (2010, March 18). Displaying the unplanned: How displays can influence unplanned purchases. Marketing Management. Retrieved from http://hdl.handle.net/2105/26871 |
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