2010-09-21
Can we make green real?
Publication
Publication
Can a brand become green and not loose its authenticity in the process?
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Rekom, J. van, Halderen, M.D. van | |
hdl.handle.net/2105/26892 | |
Marketing Management | |
Organisation | Rotterdam School of Management |
Romano Sucupira, L. (2010, September 21). Can we make green real?. Marketing Management. Retrieved from http://hdl.handle.net/2105/26892
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