2009-12-17
The effect of the color red on product evaluations
Publication
Publication
| Additional Metadata | |
|---|---|
| Verlegh, P.W.J., Giessner, S.R. | |
| hdl.handle.net/2105/26940 | |
| Marketing Management | |
| Organisation | Rotterdam School of Management |
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Bröcker, C.C. (2009, December 17). The effect of the color red on product evaluations. Marketing Management. Retrieved from http://hdl.handle.net/2105/26940 |
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