2012-09-04
Finding the right partner
Publication
Publication
A study on the effectiveness of fit and partnership intensity on brand reputation
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, , , , | |
Meijs, L.C.P.M., Puntoni, S. | |
hdl.handle.net/2105/26984 | |
Global Business & Sustainability | |
Organisation | Rotterdam School of Management |
Go, S.S.M.H. (2012, September 4). Finding the right partner. Global Business & Sustainability. Retrieved from http://hdl.handle.net/2105/26984
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