2009-06-30
Considering product introductions and differences between product categories
Publication
Publication
Which factors in Dutch supermarkets’ environments influence shoppers’ consideration behavior?
| Additional Metadata | |
|---|---|
| Szymanowski, M., Eijk, A.R. van der | |
| hdl.handle.net/2105/27048 | |
| Marketing Management | |
| Organisation | Rotterdam School of Management |
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Punt, A. (2009, June 30). Considering product introductions and differences between product categories: Which factors in Dutch supermarkets’ environments influence shoppers’ consideration behavior?. Marketing Management. Retrieved from http://hdl.handle.net/2105/27048 |
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