Sales promotion effectiveness of consumer durables

Additional Metadata
Thesis Advisor	Wierenga, B., Dalen, J. van
Persistent URL	hdl.handle.net/2105/27052
Series	Marketing Management
Organisation	Rotterdam School of Management
Citation APA APA Style APA-ALL Style AAA Style Cell Style Chicago Style Harvard Style IEEE Style MLA Style Nature Style Vancouver Style American-Institute-of-Physics Style Council-of-Science-Editors Style BibTex Format Endnote Format RIS Format CSL Format DOIs only Format	Lippai, S.J. (2010). Sales promotion effectiveness of consumer durables. In Marketing Management.http://hdl.handle.net/2105/27052

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