The effects of price promotion framing on consumers’ emotions and buying intentions

Additional Metadata
Keywords	Ppride, Excitement, Emotions, Price promotions, Discounts, Framing, Buying behaviour
Thesis Advisor	Overveld, W.J.M. van, Agatz, N.A.H.
Persistent URL	hdl.handle.net/2105/31135
Series	Marketing Management
Organisation	Rotterdam School of Management
Citation APA Style AAA Style APA Style Cell Style Chicago Style Harvard Style IEEE Style MLA Style Nature Style Vancouver Style American-Institute-of-Physics Style Council-of-Science-Editors Style BibTex Format Endnote Format RIS Format CSL Format DOIs only Format	Voorthuizen, M.J.C. van. (2015, July 30). The effects of price promotion framing on consumers’ emotions and buying intentions. Marketing Management. Retrieved from http://hdl.handle.net/2105/31135

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