The effect of product involvement on creativity while moderated by a reward

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Keywords	Creativity, Product involvement, Rewards
Thesis Advisor	Chen, X., Everdingen, Y.M. van
Persistent URL	hdl.handle.net/2105/31246
Series	Marketing Management
Organisation	Rotterdam School of Management
Citation APA APA Style APA-ALL Style AAA Style Cell Style Chicago Style Harvard Style IEEE Style MLA Style Nature Style Vancouver Style American-Institute-of-Physics Style Council-of-Science-Editors Style BibTex Format Endnote Format RIS Format CSL Format DOIs only Format	Cheng, L.T. (2015). The effect of product involvement on creativity while moderated by a reward. In Marketing Management.http://hdl.handle.net/2105/31246

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