Certification seals as a marketing tool

Additional Metadata
Keywords	Certification, Seals, Purchase intention, Perceived quality, Germany
Thesis Advisor	Overveld, W.J.M. van, Vries, H.J. de
Persistent URL	hdl.handle.net/2105/31250
Series	Marketing Management
Organisation	Rotterdam School of Management
Citation APA Style AAA Style APA Style Cell Style Chicago Style Harvard Style IEEE Style MLA Style Nature Style Vancouver Style American-Institute-of-Physics Style Council-of-Science-Editors Style BibTex Format Endnote Format RIS Format CSL Format DOIs only Format	Matten, P.A. (2015, July 24). Certification seals as a marketing tool. Marketing Management. Retrieved from http://hdl.handle.net/2105/31250

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