Signaling unobservable product attributes: the effect of signals on purchase intention

Additional Metadata
Keywords	Certification, Consumer behaviour, Signalling, Purchase intention
Thesis Advisor	Overveld, W.J.M. van, Vries, H.J. de
Persistent URL	hdl.handle.net/2105/31257
Series	Marketing Management
Organisation	Rotterdam School of Management
Citation APA Style AAA Style APA Style Cell Style Chicago Style Harvard Style IEEE Style MLA Style Nature Style Vancouver Style American-Institute-of-Physics Style Council-of-Science-Editors Style BibTex Format Endnote Format RIS Format CSL Format DOIs only Format	Zuiderwijk, L.C. (2015, July 13). Signaling unobservable product attributes: the effect of signals on purchase intention. Marketing Management. Retrieved from http://hdl.handle.net/2105/31257

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