Signaling unobservable product attributes: the effect of signals on purchase intention

Additional Metadata
Keywords	Certification, Consumer behaviour, Signalling, Purchase intention
Thesis Advisor	Overveld, W.J.M. van, Vries, H.J. de
Persistent URL	hdl.handle.net/2105/31257
Series	Marketing Management
Organisation	Rotterdam School of Management
Citation APA APA Style APA-ALL Style AAA Style Cell Style Chicago Style Harvard Style IEEE Style MLA Style Nature Style Vancouver Style American-Institute-of-Physics Style Council-of-Science-Editors Style BibTex Format Endnote Format RIS Format CSL Format DOIs only Format	Zuiderwijk, L.C. (2015). Signaling unobservable product attributes: the effect of signals on purchase intention. In Marketing Management.http://hdl.handle.net/2105/31257

Publication