Uncovering the role of perceived quality and product type on choice substitution

Additional Metadata
Keywords	Perceived quality, Substitutes, product types
Thesis Advisor	Lisjak, M., Puntoni, S.
Persistent URL	hdl.handle.net/2105/31306
Series	Marketing Management
Organisation	Rotterdam School of Management
Citation APA APA Style APA-ALL Style AAA Style Cell Style Chicago Style Harvard Style IEEE Style MLA Style Nature Style Vancouver Style American-Institute-of-Physics Style Council-of-Science-Editors Style BibTex Format Endnote Format RIS Format CSL Format DOIs only Format	Mast, K. (2015). Uncovering the role of perceived quality and product type on choice substitution. In Marketing Management.http://hdl.handle.net/2105/31306

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