2015-07-24
Sharing is caring: a study analysing reciprocal and unilateral review types on the valence of eWOM
Publication
Publication
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Bruggen, G.H. van, Liberali, G. | |
hdl.handle.net/2105/31519 | |
Marketing Management | |
Organisation | Rotterdam School of Management |
Naumann, J.L. (2015, July 24). Sharing is caring: a study analysing reciprocal and unilateral review types on the valence of eWOM. Marketing Management. Retrieved from http://hdl.handle.net/2105/31519
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