Brand personality: an important factor in determining how to reward your consumers

Additional Metadata
Keywords	Brand personality, Reward systems
Thesis Advisor	Lisjak, M., Bogenrieder, I.
Persistent URL	hdl.handle.net/2105/31689
Series	Marketing Management
Organisation	Rotterdam School of Management
Citation APA Style AAA Style APA Style Cell Style Chicago Style Harvard Style IEEE Style MLA Style Nature Style Vancouver Style American-Institute-of-Physics Style Council-of-Science-Editors Style BibTex Format Endnote Format RIS Format CSL Format DOIs only Format	Brouwer, C.M.A.A. (2015, July 24). Brand personality: an important factor in determining how to reward your consumers. Marketing Management. Retrieved from http://hdl.handle.net/2105/31689

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