The chain of effects of schadenfreude on luxury brands

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Keywords	Schadenfreude, Emotions, Consumer behaviour, Brand attitude
Thesis Advisor	Overveld, W.J.M. van, Wang, R.
Persistent URL	hdl.handle.net/2105/31989
Series	Marketing Management
Organisation	Rotterdam School of Management
Citation APA APA Style APA-ALL Style AAA Style Cell Style Chicago Style Harvard Style IEEE Style MLA Style Nature Style Vancouver Style American-Institute-of-Physics Style Council-of-Science-Editors Style BibTex Format Endnote Format RIS Format CSL Format DOIs only Format	Savanovic, A. (2015). The chain of effects of schadenfreude on luxury brands. In Marketing Management.http://hdl.handle.net/2105/31989

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