Feature consistency and authenticity in retro branding

Additional Metadata
Keywords	Authenticity, Branding
Thesis Advisor	Jacobs-Belschak, G., Szymanowski, M.
Persistent URL	hdl.handle.net/2105/32155
Series	Marketing Management
Organisation	Rotterdam School of Management
Citation APA Style AAA Style APA Style Cell Style Chicago Style Harvard Style IEEE Style MLA Style Nature Style Vancouver Style American-Institute-of-Physics Style Council-of-Science-Editors Style BibTex Format Endnote Format RIS Format CSL Format DOIs only Format	Moreno Ciciliano, E. (2015, September 10). Feature consistency and authenticity in retro branding. Marketing Management. Retrieved from http://hdl.handle.net/2105/32155

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