2016-03-24
Depletion or Fluency? Does the way in which the selling price is presented influence the purchase intention?
Publication
Publication
Additional Metadata | |
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Mead, N.L., Van den Bergh, B. | |
hdl.handle.net/2105/33739 | |
Marketing Management | |
Organisation | Rotterdam School of Management |
Cnossen, Céline. (2016, March 24). Depletion or Fluency? Does the way in which the selling price is presented influence the purchase intention?. Marketing Management. Retrieved from http://hdl.handle.net/2105/33739
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