The effect of consumer decision making on emotions, purchase intentions and perceived choice difficulty by examining the role of the attraction effect and compromise effect

Additional Metadata
Keywords	Consumer Decision Making, Attraction Effect, Compromise Effect, Emotions, Purchase Intentions, Perceived Choice Difficulty
Thesis Advisor	van Overveld, Mark, Liberali, Jordana
Persistent URL	hdl.handle.net/2105/35007
Series	Marketing Management
Organisation	Rotterdam School of Management
Citation APA APA Style APA-ALL Style AAA Style Cell Style Chicago Style Harvard Style IEEE Style MLA Style Nature Style Vancouver Style American-Institute-of-Physics Style Council-of-Science-Editors Style BibTex Format Endnote Format RIS Format CSL Format DOIs only Format	Verschoor, Nick. (2016). The effect of consumer decision making on emotions, purchase intentions and perceived choice difficulty by examining the role of the attraction effect and compromise effect. In Marketing Management.http://hdl.handle.net/2105/35007

Publication