"Polluting" Consumers' Trust: How Do Consumers Perceive Corporate Hypocrisy?

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Keywords	Moral Outrage, Corporate Hypocrisy, Corporate Social Irresponsibility, Negative Affect, Positive Affect, Consumer Responses
Thesis Advisor	Jacobs, Gabriele, Smolka, Katrin
Persistent URL	hdl.handle.net/2105/35129
Series	Marketing Management
Organisation	Rotterdam School of Management
Citation APA APA Style APA-ALL Style AAA Style Cell Style Chicago Style Harvard Style IEEE Style MLA Style Nature Style Vancouver Style American-Institute-of-Physics Style Council-of-Science-Editors Style BibTex Format Endnote Format RIS Format CSL Format DOIs only Format	Cârlugea, Miruna. (2016). "Polluting" Consumers' Trust: How Do Consumers Perceive Corporate Hypocrisy?. In Marketing Management.http://hdl.handle.net/2105/35129

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